2024 was a year of growth for us at Calenso - as a company, but also together with our customers and partners. Not only did we expand our team, but we were also able to drive forward many new use cases together with large companies, particularly from the insurance industry.
A particular highlight was the close collaboration with our customers: Their requirements and ideas have inspired us to explore new ways of making appointment booking and customer engagement even more flexible and efficient.
2025, we want to build on this. With exciting new functions, a stronger focus on omnichannel solutions and intelligent integrations that make everyday life in companies noticeably easier.
In this article, we look forward to showing you what we have achieved in 2024 - and why the coming year is the ideal time to achieve great things together.
Review 2024: Creating new opportunities together
The past year was characterized by new functions and further developments that go far beyond traditional online appointment booking. At Calenso, we have worked closely with our customers to develop solutions that combine efficiency and flexibility - while meeting specific practical requirements.
Conference dates: Rethinking meetings
One of this year's highlights was the introduction of the conference appointment function. This innovation makes it possible to coordinate meetings with several participants easily and clearly - a great added value for companies that manage complex coordination processes on a daily basis.
Whether internal meetings, customer appointments or job interviews: conference appointments create clear processes and ensure that everyone involved is always in the right place at the right time.
Dynamic availabilities: Flexibility without additional effort
Flexibility was a key focus in 2024 - especially when it came to taking employees' individual availabilities into account. Thanks to dynamic availabilities, teams can define their attendances and absences directly in their own calendar without having to intervene in the Calenso dashboard.
This not only saves time, but also ensures smoother processes - whether in small teams or large companies.
Room booking with precision: manage resources efficiently
The new room booking function was also the result of a clear request from many customers: rooms and resources should be organized as simply and precisely as possible. With the option of storing individual properties such as room size or equipment, the allocation of rooms is now automatically matched to the booking requirements.
An example from practice? For meetings with several participants, the room with the right capacity is automatically selected - without any manual adjustments. A real advantage for companies that manage many resources on a daily basis.
A new dashboard: more modern, clearer, better
There have also been major changes to the design: our product and design team invested a lot of time and passion in 2024 to make the dashboard even clearer and more intuitive. Research, customer feedback and surveys have resulted in a modern design that focuses on user-friendliness.
What customers can expect from Calenso in 2025
While many companies were still struggling with increasing complexity in their processes in 2024, the key question for 2025 remains: How can we work more efficiently without neglecting customer satisfaction?
This is exactly where we at Calenso come in. Our mission for 2025 is to support companies even better in seamlessly linking their appointment booking, resource planning and customer engagement - across all channels. Because the trends are clear:
- Omnichannel and multichannel are no longer optional, but crucial for success. Customers expect seamless experiences, whether online, offline or hybrid.
- Automation is becoming a prerequisite: companies need to save time so that they can concentrate on their core tasks.
- Data-based working is becoming the new standard. Companies that make data-driven decisions are more efficient, more agile and more competitive.
To meet these requirements, we have planned clear innovations for 2025:
1. a marketplace for integrations: Everything in one place
The new Marketplace makes it possible to integrate Calenso seamlessly into existing systems - from CRM solutions such as Salesforce to e-mail and communication tools.
Advantages for companies:
- Fewer isolated solutions: Systems work together instead of in parallel.
- More efficiency: Automatic data flows reduce manual work and errors.
- More flexibility: Companies can retain existing workflows and still benefit from Calenso.
For large companies in particular, this means A standardized, efficient system for all customer interactions - easily integrated, individually adaptable.
2. workflows: Automations that give back time
2025 takes workflows to a new level. Companies can automate recurring processes, from appointment confirmations and reminders to follow-ups and follow-up actions.
Why this is important:
- Market trend: Routine tasks tie up resources that are needed elsewhere in challenging times.
- More time for the essentials: Teams focus on strategy, customer loyalty and innovation, while Calenso takes care of the rest.
For example, an insurance company can automatically send reminders for consultation appointments, including information on required documents - without the need for an employee to intervene.
3. optimized statistics and reports: clear insights, better decisions
With the new statistics and reporting tools, we are making it easier than ever for companies to make data-based decisions in 2025.
Functions at a glance:
- Utilization analyses: How are rooms, resources and employees being used?
- Booking trends: When and how do customers book? Which channels are preferred?
- Performance reports: Which departments or teams work particularly efficiently?
Advantage for companies:
Data that was previously distributed in different systems comes together in Calenso. The result: transparency, better planning and targeted optimization of processes.
4 AI-supported functions: Intelligent support in everyday life
By integrating artificial intelligence, we want to make daily processes even smarter - without increasing complexity.
Possible areas of application:
- Intelligent appointment suggestions: AI analyzes availability and suggests optimal times.
- Automatic resource optimization: Rooms and employees are allocated efficiently and in line with demand.
- Customer support: AI-supported solutions facilitate coordination in the event of last-minute changes or cancellations.
The advantage for large companies is obvious: less effort, more precision - and a better experience for customers and employees.
Why 2025 is the ideal time
2024 has shown how important it is to make processes flexible and efficient - especially when it comes to picking up customers on different channels and optimizing internal processes. With the new functions and further developments, we at Calenso have created the basis for supporting companies in achieving their goals more quickly and easily.
2025 offers the opportunity to take advantage of these benefits - with even more opportunities to take customer interactions and booking processes in your company to a new level:
- Omnichannel solutions that reach customers where they expect them to be.
- Automation that gives your team time for the essentials.
- Integrations that prevent silo solutions and connect your most important systems
- Data-based insights that create transparency and optimization potential.
